Meta Launches Verified Subscription Program in India for Facebook and Instagram Users
Meta has been busy rolling out its verified subscription initiative for quite some time now.
They’ve
included nations like Australia and New Zealand and then we saw it
going to North America and even the United Kingdom, just a month
afterward. But now, the tech giant is providing users in places like India the chance to purchase blue ticks to attain a widespread presence on its popular apps.
As
revealed through such a sequence, the verification project by Meta
needs its users to put out picture IDs to showcase their true identity
and then put out payments comprising $12 each month or $15 on the app to
attain that blue tick on the platform.
But the catch here is
that users are required to attain subscriptions for every one of Meta’s
apps. So for example, if you get the verification for Instagram then it
won’t work for Facebook as you can’t attain a tick in both at the same
time through one verification.
Therefore, if you really wish to
pump up your presence on the Meta app then you’ll be starting at nearly
$24 each month at a minimum. And for something like verification, that’s
quite a huge amount.
The question is if this is really worth it? Some might think so but others don’t.
You
can attain a few offerings when you pay monthly and that entails
protection of your account from issues like impersonation while another
dedicated account would be provided for the purpose of support from
Meta.
So many exclusive stickers for the app’s stories and reels
would also be up for grabs, not to mention 100 stars for creators on the
platform.
This type of dedicated account may be extremely
important for those individuals who continue to have problems with their
respective accounts. Meanwhile, there were reports about individuals
signing for just 30 days to attain this particular advantage and that
would ensure they were solving the major issue and then they got lazy
and allowed it to lapse.
Quite a few aspects are worth
consideration here. One might be linked to more value, other than the
usual blue ticks which continue to decline in value as plenty of paid
programs fall in terms of relevance.
Meanwhile, what users are
not going to attain through Meta Verified is better to reach for their
content, despite it being something that the firm offered at the start
of its launch.
Now, the app is providing more subscribers on the
Twitter Blue platform the same through its main For You newsfeed. Once
the experiment is over, the tech giant will be getting rid of the reach
component for this program as it can eat up its own advertisements or
negatively affect users.
Meta is yet to put into perspective why
it removed the feature to start with. But this new expansion seems to
display its popularity.
