Businesses Put On Alert As Fraud Attempts And Cyberattacks Are On The Rise
Deepfake technology that allows malicious actors to conduct fraud
attempts and cyberattacks against businesses is on the rise again.
Businesses
are being targeted at a more frequent rate than before as per reports
from new research. This gives rise to a very important point of how many
products and services are required to assist organizations in defending
themselves against the likes of theft. And this can be done by stopping
identity theft.
ID proofing platform ID R&D says
that around 42% of companies have fallen victim to such attacks where
actors disguise themselves to be someone else. Meanwhile, 37% claim
they’ve been through some serious injection attacks. The latter is the
name reserved for an attract where threat actors can bypass security
protocols in a place like cameras.
Another method is by adding
digital content in data streams. So as you can imagine, this sort of
deep fake technology may help to overcome biometric authentication in
certain cases. And in nearly half of the cases, fraud that arises due to
chatbots is a huge threat.
All of this is linked to a lot of
worries and pressure that firms are now feeling, explain experts. Around
90% of such companies and their clients are very worried about fraud
arising but 84% of them were expressing a similar concern in terms of
injection attacks. And by the looks of it, we might be seeing 20%
successful account takeovers soon to counteract such technology.
Deepfake
is the name given to highly sophisticated AI-powered technology. Users
can produce some very convincing videos of others. And by adding this
type of content with videos to a certain platform, they come up with
something that’s unique and so the person being copied ends up saying or
doing things that they may never have thought about.
The initial
application was dangerous and so many actors ended up adding the faces
of leading celebs into the adult video content.
Meanwhile, we
also saw a number of apps that were more entertainment based. They began
to produce fake videos of the likes of Trump who said a number of
things that we would expect him to say. But in this case, it was all
made up.
And then there were videos that showed how during the
process of entertaining, some things might be a little dangerous and
damaging. It’s hard on most occasions to see which video is real and
which is made up. But as days go by, the problem continues to get worse
and it seems to be no way out.
Now more than ever, it’s
necessary to come up with the right solution to overcome such challenges
before it’s too late, as revealed by experts.
As per the
experts at ID R&D, the best solution forward is to have the ID Live
Face Plus. This manages to do just that. But whether or not it’s the
only solution forward, we’re not quite sure but for the time being, it’s
better than nothing.
